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Tilfi’s flagship store in Mumbai is a love letter to refined aesthetics with deep roots

Minimal with an understated, clean beauty that’s modern and with vintage vibes that lend it a timeless appeal. You can spend hours exploring Tilfi’s flagship store in Mumbai, located in Vakils House in a history-steeped Ballard Estate. This is the brand’s first flagship store outside Benaras, which Aditi Chand, co-founder, describes as “home”. The beautiful brand was born in 2016. Udit Khanna and Ujjwal Khanna are co-founders along with Aditi. The foundation is “a five-decade-old family legacy”, and the idea is to preserve “Benaras’s rich weaving traditions and artistry”, and at the same time take it forward.

 

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