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Discover the stories behind our campaigns and collections. Uncover latest media features that capture our journey.

Unfair trade practices, widespread design duplication, and a lack of innovation have left the next generation of weavers hesitant to carry forward this art form

When global stalwarts have a newfound love for India, how can Indian brands reap the benefit of the market expansion.

A stroll through Lodi Gardens, lunch at Malcha Marg Market, shopping in artisan workshops: Aditi Chand, the entrepreneur who has revitalized the sari in a deluxe key, guides us through the heart of her city.

Intricate curves and the use of soft pastel colours define the Rococo style of art and architecture.

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