Tilfi’s latest showcase transforms Banarasi artistry from silk to sculpted metal, redefining craft for a modern world.
At Design Democracy in Hyderabad, Tilfi unveiled a collection that reimagines Banaras’s repoussé tradition — from sculptural panels to collectible objets d’art — proving that heritage can evolve ...
In their latest book, Breaking the Mould, economists Dr. Raghuram Rajan and Dr. Rohit Lamba elucidate real-world examples of new Indian businesses breaking free from the constraints of the past. An excerpt from the book’s ...
Banaras has a profound influence on Tilfi's product design. Read how the city’s vast cultural and geographical features mould the brand's craftmanship
Rooted in legacy but driven by innovation, Tilfi is reimagining Banarasi handloom from the ground up—preserving tradition while building a future-forward ecosystem of trust, dignity, and design excellence.
“Varanasi is one of the most intense places I’ve ever visited,” wrote Katie Couric, an American journalist and presenter, in an Instagram post about her trip to the city. “I will never forget our day in Varanasi from sunrise to nightfall.” On R...
Minimal with an understated, clean beauty that’s modern and with vintage vibes that lend it a timeless appeal. You can spend hours exploring Tilfi’s flagship store in Mumbai, located in Vakils House in a history-steeped Ballard Estate.
Label Tilfi’s flagship store comes to Mumbai designed by Insitu Design Studio
A storied space steeped in history and quiet grandeur, Tilfi has found a new home in Ballard Estate in Bombay. Recently, we spent an evening with the Tilfi Collective, which turned into a lesson in history and herita...
Unfair trade practices, widespread design duplication, and a lack of innovation have left the next generation of weavers hesitant to carry forward this art form
When global stalwarts have a newfound love for India, how can Indian brands reap the benefit of the market expansion.
A stroll through Lodi Gardens, lunch at Malcha Marg Market, shopping in artisan workshops: Aditi Chand, the entrepreneur who has revitalized the sari in a deluxe key, guides us through the heart of her city.
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