Home to an ever-growing affluent class of spenders, India is becoming an irrevocable force in the luxury market. Unlike a decade ago, the success of any legacy brand cannot be assessed without considering the contribution of the 20 lakh households earning more than two crores annually (approximately $240,000) and the additional 90 lakh households earning between ₹50 lakhs to ₹65 lakhs per year. These households exhibit a burgeoning taste for fine living, driving the evolution and expansion of luxury consumption in the country.
